Privacy Policy

Last Updated: July 23, 2026

1. Introduction

Welcome to Downrange.com (“we”, “our”, or “us”). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, downrange.com, including any other media form, media channel, or mobile website related or connected thereto (collectively, the “Site”).

2. What Personal Data We Collect and Why We Collect It

• a. WooCommerce Data

  When you purchase from us, we’ll ask you to provide information including your name, billing address, shipping address, email address, phone number, credit card/payment details, and optional account information like a username and password. We use this information for purposes such as, to:

  • Send you information about your account and order.
  • Respond to your requests, including refunds and complaints.
  • Process payments and prevent fraud.
  • Set up your account for our store.
  • Comply with any legal obligations we have, such as calculating taxes.
  • Improve our store offerings.

• b. Firearms Purchases and FFL Transfers

  Due to the nature of our business, purchasing firearms requires additional data processing. If you purchase a regulated firearm, we collect information regarding your selected Federal Firearms License (FFL) dealer. We must share your order details (including your name, contact information, and order specifics) with your chosen FFL dealer to facilitate the legal transfer of the firearm in accordance with ATF regulations.

• c. Age Verification

  You must be of legal age to purchase certain products (e.g., 18 for long guns/ammunition, 21 for handguns/receivers). We may collect information or use third-party age verification services to confirm your age and identity prior to completing a sale.

• d. Comments and Reviews

  When visitors leave comments or product reviews on the Site, we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

3. Cookies

If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

While you visit our store, we’ll track:

• Products you’ve viewed: We’ll use this to, for example, show you products you’ve recently viewed.
• Location, IP address, and browser type: We’ll use this for purposes like estimating taxes and shipping.
• Shipping address: We’ll ask you to enter this so we can, for instance, estimate shipping before you place an order.

4. Who We Share Your Data With

We share information with third parties who help us provide our orders and store services to you. This includes:

• Payment Gateways: We accept payments through secure, third-party processors. When processing payments, some of your data will be passed to the processor, including information required to process or support the payment, such as the purchase total and billing information.
• Shipping Providers: We share your shipping address and contact details with shipping carriers (e.g., UPS, FedEx, USPS) to deliver non-restricted items directly to you.
• FFL Dealers: As stated above, your information is shared with your selected FFL dealer to legally process the transfer of firearms.
• Legal and Regulatory Authorities: We may disclose your information if legally required to do so to comply with applicable laws, ATF regulations, lawful requests, and legal processes, such as to respond to a subpoena or request from a government authority.

5. How Long We Retain Your Data

We generally store information about you for as long as we need the information for the purposes for which we collect and use it, and we are not legally required to continue to keep it. For example, we will store order information for tax and accounting purposes. This includes your name, email address, and billing and shipping addresses.

For users that register on our website, we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

6. What Rights You Have Over Your Data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. Note: This does not include any data we are obliged to keep for administrative, legal, regulatory (including ATF compliance), or security purposes.

7. Security of Your Data

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.

8. Contact Us

If you have questions or comments about this Privacy Policy, please contact us at: